The jobs you’re losing aren’t the ones you quoted for
They’re the ones where the phone rang while you were on a roof, and nobody picked up.
- 27–47%
- of calls to UK small businesses go unanswered during working hours.
- 62%
- of people whose call goes unanswered ring a competitor straight away.
- 85%
- of those never come back.
A roofing job averages £5,000 to £12,000. A missed call isn’t a missed £400 job — it’s often a missed £8,000 one.
And once a quote goes out, most roofers never chase it. Not because they don’t care — because they’re on a roof, not at a desk.
You have already paid for those enquiries. Checkatrade, the vans, twenty years of people passing your name on. They are leaking out the bottom of a business you already built.